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Conversations with Phil - Aligning your mindset, skill set and tool set for peak performance


Jul 28, 2017

Sometimes you interview someone, and their story just clicks. Talking with Michael de Groot about sharing your story to sell more was one of those times. In this all too brief conversation, Michael and I talk about how to tell better stories on LinkedIn, how whiteboard animations are a core to sales success, and how to unlock the power of telling stories from the heart. All in about 30 minutes.

About Michael de Groot, as told by Michael de Groot:

 
It took me a while to discover what I truly enjoy. And when I realised that I have always been interested in computers and more laterally the internet plus assisting people, I can truly say I am now experiencing my dream job. Working for myself of course is the first priority, assisting others to grow is the second priority, everything else just follows.  
 
Staying Alive UK is about just 1 key objective delivered across 2 disciplines. My key objective is coaching businesses and business professionals to become better storytellers. 
 
My business tool of choice is of course LinkedIn and it is the best place to share your personal and/or business story. So this is one half of my business and a major part of my coaching.
 
The other half is assisting businesses and specifically creative agencies to enhance their storytelling techniques through Whiteboard Animation. An almost childlike medium allowing stories to come alive through hand drawing illustrations and unfolding stories frame by frame. Time to 'Share Your Story'.